Check out this video about a cat that has boosted a local struggling economy in Japan. They attribute the kitty's fame to generating $10 million! Mr. Doo has star-power (plus a truly evil aura), and I'm convinced he could generate $1 billion!
All I need to do is get a marketing wizard, and convince Mr. Doo to possibly wear a hat.
He'll make you feel worthy if you give him tuna or money.